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“It takes no time to move something around or make adjustments compared to using Contentful block modules. The addition of Shopstory has changed our agility for the better and allowed us to do merchandising on a whole different level than before”
Standard form-based Contentful CMS interface makes it hard to imagine the final outcome, leading to multiple errors and requiring extensive testing before go live.
The colours of Le Corbusier Campaign Pages built from scratch in Shopstory by Tekla's content team. No developers involved.
“It's an ongoing progress and I think we are at a good pace right now to rebuild everything with Shopstory. This progress occurs concurrently with our ongoing launches in the marketing calendar”
Mobile adjustments can be done in seconds, on the project canvas.
Tekla transitioned almost overnight from being blocked from making even the smallest changes in hard-coded Contentful blocks to rapid prototyping and building. This approach allows to quickly create and test different design elements, layouts, and features without the need for extensive coding and development costs. Tekla’s content team can build things live during team meetings, something unimaginable in the past. “I have been building in Shopstory in meetings when there’s an idea to validate, and it just works. Then everyone at the meeting knows straight away – is this a viable idea, should we go forward with it, or adjust?” Chinette adds.
Rebuilding the products grid in real time during company meetings is now possible with Shopstory, something unimaginable in the past.
With Shopstory, Tekla continues to explore new ways to tell the stories that matter to its community, connecting their customers to the brand and building lasting loyalty.
If you feel like Shopstory would be a great add-on to your existing stack let us know.Get a Demo